All over the world, farmers are proving that kind is clever: rejecting animal cruelty, they are building their markets and turning a profit with minimal environmental impact. Meet some of the best cared for farm animals and discover the surprising benefits of animal-friendly farming for our world.

In rural India, free-range chicken rearing is bringing surprising benefits for people. Find out how animal-friendly farming is helping over 1 million poor households to improve their incomes >>

A pioneering Brazilian company is proving that animal-friendly farming can benefit farmers, as demand for its environmentally sound and chemical-free produce grows… >>

Discover a farm where treating cows kinder is far smarter, also providing better quality meat for health-conscious consumers and stable local livelihoods in an unpolluted rural landscape >>

Read about an innovative farming concept in the Netherlands which allows hens to range, explore and stretch their wings. But the benefits don’t stop there. These farms are also helping people and the planet. >>

In Kenya, a co-operative of pasture-based dairy farmers is raising productivity, improving livelihoods, increasing food security and providing good health and welfare for cattle.