Our Keep Cows on Grass campaign exposes the trend towards industrialised, indoor dairy farming, in which cows might never feel the sun or roam on grass. But it’s not too late. We can stop this.
Whilst grazing isn't the only feature of good dairy cow welfare, we believe good pasture-based farms offer the best opportunities for happy, healthy cows, as well as environmental and economic benefits for people. Our campaign highlights four of Europe’s key milk producing countries:
Denmark, where the vast majority of pasture-based farms have been replaced with indoor systems… Sweden, where cows’ access to pasture is legally protected… The UK, which has lost over 40% of its dairy farms in the last seven years… And the Netherlands, where the campaign for higher welfare cheese is well established.
We already know you care. Our research showed that 66% of you would ‘avoid’ or ‘try hard to avoid’ milk that came from cows kept permanently indoors without access to natural grazing on pasture.*
Let’s turn caring into action.Let’s Keep Cows on Grass.
Take action now
Supporting Better Dairy: we took you to Brussels
Your support has made a difference! Thanks to you, on October 23rd 2013 the Supporting Better Dairy coalition, with partners Ben & Jerry’s and Compassion in World Farming, handed in a total of 293,511 signatures to Andrea Gavinelli, Head of the Animal Welfare Unit, and Harry Vassallo, Cabinet Member with responsibility for Animal Welfare at the European Commission. We also handed in an open letter signed by MEPs, food businesses, academics and NGOs. Find out more here.
Dairy Roundtable Discussion at the European Parliament
On Tuesday 15th October 2013 a Dairy Roundtable Discussion was convened by the Supporting Better Dairy coalition at the European Parliament, in recognition of the increasing need for improved dairy cow welfare in Europe. Hosted by Sirpa Pietikainen MEP and Pavel Poc MEP in association with the European Parliament Food Policy Interest group, the coalition invited selected major food businesses, MEPs, member states, the Commission and animal welfare experts to exchange expertise, identify priority welfare concerns, and suggest ideas for raising standards. The meeting progressed very positively and the participants look forward to further engagement and exchange at EU level.
Stop cows disappearing from our landscapes
The Supporting Better Dairy campaign
Could this be Europe’s most rarely sighted creature?
Hidden camera footage captures the beautiful sight and sounds of what could become one of Europe's most rarely-seen creatures. Evidence suggests that within ten years, dairy cows may have disappeared from much of the European landscape. We aren't going to turn a blind eye and let this happen – and we know you won’t either.
Please watch our video and share. Footage by photographer Gideon Mendel
Where does my milk come from?
Watch our short animation